Elizabeth Arden Perfumes - US vs French Perfumes
If you dropped out of nursing training and started your career as a lowly bookkeeper in a pharmaceuticals factory ' would you think that a global business empire was on the cards for you That was indeed the extraordinarily 'ordinary' background that Florence Nightingale Graham, who founded the Elizabeth Arden line of skincare and cosmetics, came from

Can Health And Beauty Retailers Compete In The New Online Marketplace?
It is difficult to think of a commercial sector that has not been touched in some way by the increase in the networked online world. This web of interconnecting computers has truly revolutionised not only the way in which we communicate but also how money is spent. This article will look at how traditional Health and Beauty retailers can compete with the new online companies impinging on their traditional market.

Can You Trust a Celebrity Perfume?
Some time ago the realm of perfume creation was that of the designers and specialists. There were the big names synonymous with perfume along with the other more niche varieties. That was where it ended. However over the last couple of decades two things happened to the world of perfume. Firstly, celebrity culture exploded and secondly, someone decided it would be a good idea to get celebrities in on the act. However, whether it's the designers or the celebs themselves who are in charge are celebrity fragrances ever as good as the designer originals?